Privacy policy

LandSearch, LLC ("LandSearch," "we," "us," or "our") is committed to treating you with respect and being transparent about how we use your data when you engage with our Marketplace. This Policy explains our practices regarding the collection, use, and disclosure of your personal information.

If you have any questions, concerns, or requests regarding our Policy, contact us.

Last updated: March 1, 2025

Summary

  • We collect personal information including contact details, usage data, and location information.
  • We use your information to provide services, improve our Marketplace, and communicate with you.
  • You have rights regarding your personal information, including access, correction, and deletion.
  • We employ security measures to protect your information.
  • California and Virginia residents have additional rights detailed.

Information we collect

Categories of personal information

We collect the following types of personal information:

  • Identity: First name, last name, profile picture
  • Contact: Email address, phone number
  • Professional: Company name, profession, bio details
  • Location: Country, state, city, postal code, address, geographic position
  • Account: Username, password, account preferences
  • Technical: IP address, browser information, device information, cookies
  • Usage: Page views, interaction metrics, search criteria, session statistics
  • Communication: Messages sent/received

How we collect information

We collect information from you in several ways:

  • Direct: Provided by you when create an account, fill out forms, or communicate with us
  • Automated: Collected through cookies and similar technologies as you use our Marketplace
  • Third Parties: Received from business partners, data providers, and analytics services

Cookies and similar technologies

We use cookies and similar tracking technologies to:

  • Remember your preferences and settings
  • Understand how users interact with our Marketplace
  • Improve our services and personalize your experience
  • Deliver relevant advertisements
  • Analyze performance of our Marketplace

You can manage cookie preferences through your browser settings. However, disabling cookies or browser storage will limit functionality of our Marketplace.

How we use your information

Primary purposes

We use your personal information for the following purposes:

  • Providing our real estate Marketplace services
  • Creating and managing your account
  • Processing your requests and transactions
  • Connecting you with sellers and professionals
  • Sending service-related communications
  • Personalizing your user experience
  • Improving our Marketplace and developing new features
  • Ensuring the security and integrity of our services

Marketing communication

With your consent, we use your contact information to send you:

  • Updates about new properties that match your criteria
  • Messages from prospects about your listings or services
  • Newsletters and educational content about real estate
  • Promotional offers and information about our services
  • Other transactional emails necessary for Marketplace operation

Legal bases for processing

We process your information based on the following legal grounds:

  • Your consent
  • Performance of our contract with you
  • Compliance with legal obligations
  • Our legitimate business interests
  • Protection of vital interests
  • Public interest

Sharing your information

Service providers

We share information with third-party providers which help us operate our business, including:

  • Advertisement management: Google Ad Manager
  • Analytics: Google Analytics, ListHub
  • Cloud infrastructure: Amazon Web Services, Cloudflare
  • Email delivery: Amazon Simple Email Service
  • Exception tracking: Sentry
  • Payment processing: Stripe
  • Session recording: Sentry

These service providers are only permitted to use your information for the specific services they provide to us.

Real estate and service professionals

When you express interest in a property or service, we share your contact information with relevant professionals or property owners to facilitate your inquiry.

Legal requirements

We may disclose your information if required by law, court order, or governmental authority, or if we believe disclosure is necessary to protect our rights, property, or safety.

Business transfers

If we're involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

Data security and retention

Security measures

We implement appropriate technical and organizational measures to protect your personal information, including:

  • Encryption of sensitive data
  • Access controls and authentication
  • Secure data storage practices

Data retention

We retain your personal information for as long as necessary to:

  • Provide our services to you
  • Comply with legal obligations
  • Resolve disputes
  • Enforce our agreements

When we no longer need your personal information, we may securely delete or anonymize it.

Your privacy rights

General rights

Depending on applicable law, you may have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Delete your personal information
  • Restrict or object to processing
  • Data portability
  • Withdraw consent
  • Lodge a complaint with a supervisory authority

To exercise any of these rights, contact us.

Account information

You can access or update your account information at any time by logging into your account. If you cannot perform these actions yourself or wish to delete your account, contact us for assistance.

California privacy rights

If you are a California resident, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) provide you with specific rights regarding your personal information.

Right to know

You have the right to request that we disclose:

  • Categories of personal information we've collected about you
  • Sources from which we collected the information
  • Business purposes for collecting the information
  • Categories of third parties with whom we share the information
  • Specific pieces of personal information we've collected about you

Right to delete

You can request the deletion of your personal information, subject to certain exceptions under the law.

Right to opt-out of sale or sharing

You have the right to opt out of the sale or sharing of your personal information. To exercise this right, contact us.

Right to limit use of sensitive personal information

You can request that we limit the use and disclosure of your sensitive personal information.

Right to non-discrimination

We will not discriminate against you for exercising your CCPA rights by denying services, charging different prices, or providing a different quality of service.

How to exercise your rights

To exercise your California privacy rights, contact us to submit a verifiable consumer request. We will respond to verified requests within 45 days.

Virginia privacy rights

If you are a Virginia resident, the Virginia Consumer Data Protection Act (VCDPA) provides you with specific rights.

Your rights under VCDPA

You have the right to:

  • Confirm whether we are processing your personal data
  • Access your personal data
  • Correct inaccuracies in your personal data
  • Delete your personal data
  • Obtain a copy of your personal data in a portable format
  • Opt out of targeted advertising, data sales, and profiling

How to exercise your rights

To exercise your Virginia privacy rights, contact us. We will respond to your request within 45 days.

Children's privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, contact us.

International data transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. We ensure appropriate safeguards are in place to protect your information in compliance with applicable laws.

Third-party services and links

Our Marketplace contains links to third-party websites or services that are not owned or controlled by LandSearch. This Policy only applies to our Marketplace. We encourage you to review the privacy policies of any third-party sites you visit.

Specific service providers

Advertising

Google Ad Manager (Google LLC)

  • Purpose: Advertising campaign management
  • Data Collected: Cookies, usage data
  • Place of Processing: United States
  • Privacy Policy: Google Privacy Policy

Analytics

Google Analytics 4 (Google LLC)

ListHub (Move Sales, Inc)

  • Purpose: Listing engagement analysis
  • Data Collected: Browser information, device information, usage data
  • Place of Processing: United States
  • Privacy Policy: Move Privacy Policy

Cloud infrastructure

Amazon Web Services (Amazon Web Services, Inc.)

  • Purpose: Hosting and backend infrastructure
  • Data Collected: Various types of data
  • Place of Processing: United States
  • Privacy Policy: AWS Privacy Policy

Cloudflare (Cloudflare, Inc.)

  • Purpose: Hosting and traffic optimization
  • Data Collected: Various types of data
  • Place of Processing: United States
  • Privacy Policy: Cloudflare Privacy Policy

Email services

Amazon Simple Email Service (Amazon Web Services, Inc.)

  • Purpose: Email delivery
  • Data Collected: Email address, usage data
  • Place of Processing: United States
  • Privacy Policy: AWS Privacy Policy

Mapping

Amazon Location Service (Amazon Web Services, Inc.)

  • Purpose: Map delivery and location data
  • Data Collected: Browser information, device information, usage data
  • Place of Processing: United States
  • Privacy Policy: AWS Privacy Policy

Mapbox (Mapbox Inc.)

  • Purpose: Map delivery and location data
  • Data Collected: Browser information, device information, usage data
  • Place of Processing: United States
  • Privacy Policy: Mapbox Privacy Policy

Stadia Maps (Stadia Maps, Inc.)

  • Purpose: Map delivery and location data
  • Data Collected: Browser information, device information, usage data
  • Place of Processing: United States
  • Privacy Policy: Stadia Maps Privacy Policy

Monitoring

Sentry (Functional Software, Inc.)

  • Purpose: Application monitoring, error tracking, and session recording
  • Data Collected: Various types of data
  • Place of Processing: United States
  • Privacy Policy: Sentry Privacy Policy

Payment processing

Stripe (Stripe Inc)

  • Purpose: Payment processing
  • Data Collected: Various types of data for payment
  • Place of Processing: United States
  • Privacy Policy: Stripe Privacy Policy

Video delivery

Vimeo (Vimeo, LLC)

  • Purpose: Video hosting
  • Data Collected: Cookies, usage data
  • Place of Processing: United States
  • Privacy Policy: Vimeo Privacy Policy

YouTube (Google LLC)

  • Purpose: Video hosting
  • Data Collected: Cookies, usage data
  • Place of Processing: United States
  • Privacy Policy: Google Privacy Policy

Changes to this privacy policy

We may change this Policy at any time. The "Last updated" date will reflect the most recent change. Your continued use after changes means you accept the new Policy. You should review this Policy regularly.

Definitions

  • Personal Data/Information: Any information that directly or indirectly identifies a natural person.
  • Usage Data: Information collected automatically through the use of the service.
  • Cookies: Small pieces of data stored on your device by the browser.
  • Data Controller: The entity that determines the purposes and means of processing personal data (LandSearch).
  • Data Processor: An entity that processes data on behalf of the Data Controller.
  • User: The individual using our service, typically the data subject.
  • Marketplace: The LandSearch online platform, including its website and other channels.